The Wall Street Journal Highlights Increasing Interest in Social Entrepreneurship

Seeking Social Change is a recent article in The Wall Street Journal that highlights the growing popularity of social entrrepenuership.  The article defines social entreprenuership as follows:

This type of social entrepreneurship—that is, building a for-profit company with a social conscience or linked with a social cause—is becoming increasingly attractive to would-be business founders. The idea is to make money while either directly impacting consumers with its services or funneling a portion of profits to charities. Often, these companies employ people or source resources from economically depressed areas of the world.

The article includes a spotlight on some social entrepreneurs and discusses developments taking place at business schools as they respond to the increasing interest in social entrrepenuership among students.